Location development, economy and marketing

The department "Location development, economy and marketing" deals with a wide range of activities starting from Urban development issues, economic promotion, inter-municipal cooperation, business district management, event marketing, location tourism agendas and as a separate department with public relations for the Sun City Lienz.

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General

In addition to the actual city area, the department coordinates so-called "inter-municipal cooperations", which are strategic and thematic processes of inter-municipal cooperation. At the project level, the department acts as a municipal innovation agency and competence center for EU projects. The main objectives are the design of location attractiveness, cross-regional competitiveness and a high quality of life for the Sun City Lienz.

The department, founded in 1995, was awarded the European Enterprise Award by the European Commission in 2006, is often cited as a good practice example of a successful public management organization, and continuously participates in research projects. The initiative of the department led to the establishment of the Lienz city market, the urban design of the Upper Old Town and Messinggasse, the Lienz Advent market, the cycling package Innichen-Lienz, numerous events, and many location-promoting activities.attributed to.

Continuity and sustainability shape the city development goals. A key success factor here are long-standing, successful partnerships with dedicated citizens along with the continuous management performance of city marketing.